The startup failure rate is much higher than it needs to be. Unfortunately, many new entrepreneurs continue to make the same mistakes as they are learning and growing. As founders ourselves, we have been fortunate to create several successful startups which allowed us to see patterns in why startups succeed or fail. We've taken these insights and developed a proven methodology so we can teach others how to find startup success. Using our proven method, you will learn how to get traction with customers, find product-market fit and invent a scalable business model with very little capital.

A Proven Method: Insight-Driven Iteration

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  • A proven methodology for finding product-market fit and a scalable, repeatable business model

  • Extracts insight from customers by running real-world experiments and observing behavior

  • Executes standardized experiments with customers in a specific sequence that improves traction and success rate

  • Focuses on specific customer segments & problems by identifying the most likely early adopters

  • Validates customer demand before investing heavily in product development while dramatically reducing market-adoption risk

  • Optimizes capital efficiency and eliminates much of the waste that exists in normal startup development

  • Is an evolution in lean startup and design thinking principles

Join The Insight Academy
And Learn How To Get Traction With Customers

For new and experienced entrepreneurs who are interested in mastering their craft of building successful startups, the Insight Academy is a new kind of incubator that teaches founders how to get traction with customers and bootstrap their startups to profitability. Unlike fluffy pitch accelerators, mentor coffee meetings or generic startup videos, our program teaches a proven methodology for finding product-market fit, creating scalable business models and validating startup ideas with very little capital. We believe a bootstrap mindset is the right approach to building startups where you can confidently decide to raise capital or grow your business solely with money from customers. By generating traction, having good unit economics and profitability, you are in the strongest position to make your startup successful in the long run.

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How it works

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1. Learn the method

Learn a proven method for getting traction with customers, finding product-market fit and a scalable, repeatable business model. We have four programs to choose from.

2. apply the method 

Apply the method to a startup idea and learn from doing it in the real world. You will apply the method under the guidance of a serial entrepreneur who is an expert in the methodology.

3. execute your proven model

Once you’ve validated your startup business model and have gotten traction with customers, you are ready to execute your proven plan and scale the company.


 SUJA VAIDYANATHAN, FOUNDER & CEO, HELLOFABULO.US

SUJA VAIDYANATHAN, FOUNDER & CEO, HELLOFABULO.US

"The material in the InsightStudios program is EXCELLENT.  Honestly, this is what startup Accelerators should be. I feel so lucky to have found this program. It is exactly what I need to improve my odds of success." 

 JAMIE JOHNSON, FOUNDER & CEO, VERDE

JAMIE JOHNSON, FOUNDER & CEO, VERDE

"I learned and applied the Insight-Driven Iteration method. Now, I have a profitable $5 million business that I bootstrapped on my own. Whatever else you are doing to build your startup, stop now and signup for the Insight Lab program."


Insight Academy Programs

Insight Accelerator

5% Equity

The Insight Accelerator is a dedicated, three-month program designed to capitalize on the progress you’ve made and take your startup to the next level. Whether you want to raise capital or continue to grow from internal cash flows, the Insight Accelerator helps you take your startup to the next level.

  • Direct access to early-stage investors, participation in our investor pitch presentations and investor networking events

  • Learn how to refine your business model and obtain the evidence necessary to convince yourself and potential investors that your startup business model works

  • Learn how to cultivate a resilient mindset that unlocks your ability as a creator to manifest startup success

  • Participation in cohort group of startup teams and founders that are at the same stage as you

  • Intense, focused, live sessions with InsightStudios practitioners who are serial entrepreneurs and experts in the Insight-Driven Iteration methodology

  • Weekly group sessions to receive guidance on how to build a successful startup by applying proven startup principles

  • Includes free access to InsightLab for up to five team members


Get Ready To Accelerate

In preparation for your application to the Insight Accelerator, we recommend starting with one of the following programs based on what is the best fit for your and your team at this time.

Meetups

Free

  • Meetups are designed to provide guidance for you and your startup idea provided by experienced serial entrepreneurs

  • Access to Youtube videos which provide additional lessons and guidance on how to build a successful startup

  • Access to InsightStudios podcast for additional insights on how to build successful startups

Insight Lab

$99/month

  • Learn how to get traction with customers, find product-market fit and design a scalable, repeatable business model for your startup idea

  • Online course designed to teach you our proven methodology, Insight-Driven Iteration to get traction with customers

  • Interact and collaborate online with other founders who are in the same situation as you

  • Cost includes up to five team members

Insight Workshop

$2500 per team

  • Learn how to validate your startup idea with customers

  • Six, two-hour workshop sessions in a group setting under guidance of an experienced, serial entrepreneur

  • Design and execute experiments with customers in the real world

  • Includes free access to InsightLab for up to five team members

Sweat Equity

Earn Equity

  • Learn how to build a successful startup by joining a startup project at InsightStudios

  • Learn how to get traction with customers, find product-market fit and design a scalable, repeatable business model

  • Includes free access to InsightLab

  • Learn about our current projects