We use insight to re-invent how startups are built

InsightStudios is a new asset class that is creating 150 startups using a proven methodology for finding product-market fit. 

For early-stage technology investors who are dissatisfied with high startup failure rates and poor returns, InsightStudios is a new kind of incubator that uses a proven, scientific methodology that de-leverages market adoption risk and increases startup success rates by 100x versus the industry average. Unlike venture funds, seed funds or startup accelerators who have management fees, 90%+ failure rates and 2.5x returns, our startup studio is run by experienced entrepreneurs who run customer experiments to make funding decisions. The insights gained by our visionaries through direct customer interaction allows us to generate 31x returns. Investors invest as a direct investment into InsightStudios, LLC without any general partners (GPs) or management fees.  

There are three lines of business within InsightStudios.

1. InsightAcademy is a startup school where founders can learn our method and apply it to their startup situation

2. InsightStudios is a startup studio where we develop new startup ideas that come from our first-hand experience with the problem we are solving

3. InsightFund is a seed fund and network of early-stage investors that fund internal and external startup ideas that have been developed using our methodology

Operating Partners

Dave Linhardt

Dave is a serial entrepreneur and innovative business leader with 24 years of disruptive technology experience. Dave created eight startups (before this one), and bootstrapped five to profitability with no outside capital. Before building startups, Dave was kicked out of large enterprises for being too innovative. Somehow, he was still successful as he added $1.5 billion in market cap to AT&T Wireless, turned around a $60 million division at Experian and created $30 million in enterprise value at Yesmail in 18 months with no capital expenditure. You can read more about Dave at LinkedIn.

Paul Benevich

Paul is an experienced technology entrepreneur. Paul has created a number of technology startups and professional services companies. He excels in creative thinking, business development and really people around him to work on meaningful opportunities. Eons ago, Paul was Dave's big brother at Acacia Fraternity at Purdue University. You can read more about Paul on LinkedIn.



Jim Johnson

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Jim has 25+ years of rewarding fun and experience driving corporate growth for highly visible technology companies and innovative start-ups. Turning Disruptive and Sustaining Innovation into growth and profit in highly competitive markets, he has created a consistent record of exceeding aggressive sales objectives while protecting base revenues and driving new investment. Each of these roles - global enterprises, domestic Fortune 100’s, and technology startups has fine-tuned his ability to find solutions to business challenges while leading high-performance teams. LinkedIn

Asif Khan

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Asif is a successful health tech serial entrepreneur, six sigma black belt, with a keen eye to design and streamlining workflows. Asif brings a unique perspective of experiences leading global teams and strategy for GE companies to starting his own company (Caremerge) and scaling it to over hundreds of locations in North America, and simplifying lives of hundreds of thousands of seniors, staff and families in senior living.  He understands what it takes to build a culture of innovation, while attracting and retaining the best talent and empowering them to solve problems (innovating) to move the organization forward. Linkedin.

Stephen Klein

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Stephen is currently Global Chief Strategy Officer, Nextlaw, Dentons. The great thing about Stephen is that he combines his classical training in strategy, marketing, branding and communications with tech entrepreneurial success, in both the F500 and start-up environments. He has global experience and has worked in the US., Europe and Asia. Stephen has a successful track record of developing, transforming and managing complex businesses, programs, products and channels. He is a strategic, innovative, change agent. He understands that in today’s world, fundamental growth and change are catalyzed by cultural shifts, knowing how to lead, motivate, influence, manage and execute cross-functionally in highly fluid, matrix environments. His diverse global and industry experience includes, technology, finance, consumer and entertainment. Stephen has a Harvard MBA and FINRA 7, 24, 63 and 79 licenses. Linkedin.

Mark McEachran

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Mark is currently Vice President, Product Managment - Emerging Products at Rakuten Marketing. He is a seasoned Product Manager and Engineer with 20 years in advertising and marketing technology. Growth and acquisition strategist experienced with non-public, pre-public and public company initiatives. Competent leadership of direct team, cross-team and tiger team structures. Key Competencies: Real-Time Bidding, Header Bidding, Data Management Platforms, Systems at Scale, Team Development, GTM & Product Marketing, Panel & Public Speaking, MySQL, PHP, JavaScript, HTML. Linkedin.

Elliott Ng

Elliott leads the Content Creation team at Google, comprised of of product managers and engineers focusing on content creation projects including Blogger (Google's free blog platform committed to supporting free expression globally) and some other not-yet-fully launched projects. Prior to this role, he was based in Shanghai/Beijing where he banged my head against a (great) wall trying to get Google back into China as the "China Product Lead" (along with my comrade Boon-Lock Yeo).

Prior to joining Google, Elliott was a startup co-founder of UpTake Networks (online travel, semantic search, SEO), sold to Groupon in 2012, Loyalty Matrix (retention/loyalty analytics consulting), sold to Responsys in 2006 and Netcentives (loyalty programs and virtual currency), went public in 1999 (NASDAQ:NCNT) and was acquired (in a distress sale, unfortunately) in 2001 by Cendant Corporation (NYSE:CD) and InfoUSA (NASDAQ:IUSA). Linkedin

InsightStudios, LLC
1700 Westlake Ave N Suite 200, Seattle, WA 98109


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