I am an experienced 10x+ entrepreneur and 5x Fortune 500 executive. I founded Maverick Direct Marketing Holdings, one of the first startup studios in the U.S. We created five profitable startups in a row with $5K of invested capital, a feat that has a one in 32 quadrillion probability of success (1/(2000^5) = 32x10^15). Our startups were in direct-to-consumer (DTC) marketing, adtech, marketing tech, e-commerce, consumer data, machine learning (ML) and artificial intelligence (AI). Collectively, these startups generated a 1,460x cash-over-cash return. I formalized the studio model by founding InsightStudios, a second startup studio, with a small team of supportive investors. We developed five startups in consumer data, in-real-life social media, transportation, education and innovation services. As a team, we identified meaningful Customer problems, solved them with technology and built scalable businesses around them. Through the ups and downs of the startup journey, I’ve developed an intuitive ability to understand what Customers want and provide it in a compelling product or service that generates profitable growth.

In addition to my startup ventures, I’m an experienced product visionary and product leader with a proven track record of success at five Fortune 500 companies including Amazon, Experian, AT&T Wireless, P&G and Yesmail. Most recently, I worked as a Senior Leader in Amazon’s e-commerce business where I led the creation and launch of a new business to address a multi-billion dollar B2B market opportunity. I created new $1.5 billion business in just 90 days at AT&T Wireless and transformed the wireless industry into what is it today. I helped turn around Yesmail, the first publicly-traded email marketing company, by developing breakthrough products, achieving profitability for the first time in company history and successfully selling the business to InfoUSA in 18 months creating $30 million in incremental enterprise value with no additional capital. I helped successfully turn around a $60 million division in less than 12 months at Experian by creating new engines of growth enabling our Customers to new levels of data integration across the enterprise. I started my career as an engineer in product development at Procter & Gamble which was a formative experience where I learned how to get insights from Customers and turn them into innovative products and business models.


My background combines startup experience together with a proven track record of growing business units within large companies. My intense focus on Customers, combined with the ability to develop innovative business models that scale, helps make me an effective leader, innovator and value creator.

BS Chemical Engineering, Purdue University
MBA Harvard Business School

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